Welcome to the B2B Marketplace Knowledge Hub

Everything you could ever need to know to help execute your B2B marketplace strategy (and more).
If we don't have it, you probably don't need it.

Different content types available in the B2B marketplace knowledge hub

The strategies behind Europe's winning B2B marketplaces

We surveyed hundreds of marketplace leaders in Europe to find out the secrets behind their success. Here's what we learned.

Report on the state of European B2B Marketplaces

Behind the scenes of winning B2B marketplaces

Discover insights and strategies from top European players.

GET THE REPORT
Preview of a map of Europe's top B2B marketplaces

The European B2B marketplace landscape in 2024

Scour the map to locate your competitors, peers or partners.

GET THE MAP

On-demand webinars and videos

We spoke with some of Europe's top platforms and a selection of expert partners to uncover more about scaling a B2B marketplace. Catch up on those conversations now.

Preview of a video interview with B2B marketplace expert Colin Gardiner

Fireside chat with B2B marketplace expert Colin Gardiner

Learn how you can create lasting value, build trust with customers and grow your platform.
WATCH NOW

Webinar: Insider insights and winning strategies for growing your B2B marketplace

Featuring exclusive insights from Wikifarmer, Circulate, Mirta and Lemonway.
WATCH the webinar
Video preview of webinar recording focusing on B2B marketplaces
Video recording of interview with B2B marketplace expert Sameer Singh

Fireside chat with Sameer Singh

We sat down with B2B marketplace expert Sameer Singh to get his takes on network effects, reaching critical mass, customer retention and much, much more.
WATCH NOW

There’s a lot more where that came from…

Articles, infographics, videos, how-to guides and much, much more, all designed to support your B2B marketplace strategy. Check them out below.

Louis Carbonnier, President and co-fondateur d'Hokodo et Marc Teulieres, General Manager B2B chez Mirakl se sont rencontrés pour échanger sur les premières étapes qu'une entreprise B2B doit suivre pour créer une marketplace.
Nous avons récemment échangé avec Quentin Cloarec, cofondateur et PDG de Trees Engineering, la marketplace de service spécialisée dans le domaine de l’énergie, afin de discuter de l’importance de savoir spécialiser l’offre de sa marketplace.
Nous avons récemment échangé avec Maxime Dahan, responsable des partenariats et chargé de compte chez Cocolabs, , afin de discuter des spécificités liées au lancement d’une marketplace ainsi que les bonnes pratiques à adopter en la matière.
We've put together a definitive 'who's who' of all of Europe's B2B marketplaces. Take a look at the map now to see all 250+ marketplaces.
We sit down with Mike McGrath, Co-founder of AI powered B2B marketplace Kwayga, to get his insights about building an innovative digital platform in a sector that is sometimes painfully traditional.
We sit down with Ciro Di Lanno, Co-founder of groundbreaking B2B wholesale marketplace Mirta, to get his insights about balancing the digital and the physical in the high-end fashion industry.
We sit down with Tomas Indriunas, Managing Director of B2B food and beverages marketplace Better Market for a chat exploring customer retention, marketplace building tips and more.
Téléchargez votre exemplaire des Coulisses des marketplaces les plus éminentes : réflexions et stratégies des principaux acteurs européens.
Hokodo Co-founder Louis Carbonnier picks the brain of network effects expert and marketplace investor Sameer Singh.
For many B2B sellers, 'marketplace strategy' doesn't refer to building a marketplace but choosing one (or more) on which to sell. Here's our guide on how to choose.
We surveyed founders and leaders from hundreds of B2B marketplaces to uncover the strategies that have helped them – and the mistakes they have learned from – on their journey to success.
Spanish freelancer platform Outvise has won the B2B Marketplaces Euros 2024! Here's our rundown of the sporting event of the summer.
Catch up on all the group stage action from the hottest tournament of the summer - the 2024 B2B Marketplaces Euros!
Listen to our podcast episode to learn top tips and tricks from some of Europe’s leading B2B marketplaces.
Here’s a rundown of all the things buyers should look for when choosing a B2B marketplace to purchase from.
As part of the B2B Marketplaces Knowledge Hub we’ve put together this infographic to help sellers know what to look for when choosing a marketplace.
Hokodo Co-founder and President Louis Carbonnier sat down with Colin Gardiner, founder of Yonder Ventures and renowned guru of all things marketplaces.
We sat down with B2B marketplace expert Sameer Singh to get his takes on network effects, customer retention and much, much more.
In this guide, we explore merchant of record marketplaces, what the implications are for buyers and sellers, and whether your marketplace should be the merchant of record.
The effective handling of payment terms is crucial for the success of any B2B marketplace as it impacts cash flow, customer retention, platform bypass and more. Read all about it in our how-to guide.
Learn how to stop platform leakage and keep as many transactions on your B2B marketplace as possible with our comprehensive guide.
ALL the key insights and advice for B2B marketplace growth from our recent report (with only a fraction of the reading!)
We sat down with marketplace expert Colin Gardiner to pick his brains about how B2B marketplace operators can create lasting value, build trust with customers and grow their platforms.
In this episode, marketing expert Colin Lewis reveals how B2B marketplaces can use content to attract buyers and sellers to their platform.
Iconic luxury lifestyle brand Maison&Objet recently launched a marketplace. Here are their top 5 tips for those looking to do the same.
We asked industry leaders from Mangopay and Maison&Objet how marketplaces can strategise for success. Here's what they told us.
Discover how payments flow within a B2B marketplace, the common challenges and the solutions you can employ to make everything work smoothly.
Download our ebook to learn how B2B BNPL addresses the challenges faced by food and beverage marketplaces.
B2B marketplaces are the fastest growing digital commerce sales channel. Discover how they're transforming the way businesses transact in this blog post.
Trust and reputation are crucial for B2B marketplace success, but they're difficult to earn and easy to lose.
Watch Hokodo co-founder Louis Carbonnier and Lemonway co-founder Antoine Orsini explain why trade credit is so important for B2B marketplaces.
Download our product brochure to discover how Hokodo is modernising online payments for buyers, sellers and platform operators with a digital trade credit solution built for B2B marketplaces.
Competition among B2B marketplaces is tougher than ever. Join Hokodo as we explore some of the ways you can keep your marketplace competitive and retain your customers.
By offering flexible payment terms in real-time to their buyers, as well as ensuring payment for their suppliers, Ankorstore has been able to build up a loyal base of more than 100,000 customers.